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Board of Directors

Our leadership team is equipped to foresee and adapt to the changing
demands of the industry.

Our team
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Our Journey

We, at Online Instruments, consistently seek to transform businesses with technology. We believe that we can combine the best of technology and design to equip each of our clients with complete integration solutions. Our end-to-end solutions coupled with our commitment to consistently provide the best of services will allow our customers to step into the future of a technology-driven world.

Online Instruments was founded by Mr. Mahesh Bellad and Mr. Sivanand Mahasetti in the year 1994. Prior to that, from 1991-1993 they were into supplying electronic lab equipment to colleges. Apart from having minimal profit margins, this industry allowed them to operate only for a period of six months each year due to exams and holidays in institutions. It is then that they decided to venture out into a new line of business, and they found an opportunity in the distribution of telecom. Today, two of their main verticals of operation are Distribution and System Integration. They surely carved a niche in this industry by foreseeing opportunity and adapting to it. Testament to this fact is that they started their business in a 10x10 room which has now grown into an infrastructure of 1,40,000 sq.ft., and have created employability for 460 people so far.


Mr. Mahesh Bellad

Founder and CFO

Mr. Mahesh Bellad, who heads the Financial Management and Administration for Online Instruments, holds a Degree in Electrical and Electronic Engineering from KUD. Mr. Bellad started his venture with a vision to provide the best quality products at competitive prices in the industry. He started the company with a minimum capital of Rs. 10 lakhs in the year 1994, and today, has expanded it to an organisation that is worth over 350 Crores. Mr. Bellad has always been passionate about starting a manufacturing industry and hence adopted the Make in India concept, and began an LED Manufacturing unit called Mahabell Industries Pvt. Ltd. which has been designed with the state-of-the-art infrastructure providing job opportunities and employment to more than 100 people.


Mr. Shivanand Mahasetti

Co-founder and CEO

Mr. Shivanand Mahashetti, the CEO of Online Instruments, heads the entire Sales & Marketing division while also looking after the core operations of the company. He holds a degree in engineering from KUD and is extremely passionate about what he does. With his zeal and knowledge he initially began catering telecom products and soon added office automation products and additional business domains. Under his superior guidance and passion, the company was able to flourish and spread across all major cities in India, and international offices in Dubai and Singapore.


Mr. Muralidhar S

Director (Projects & Services)

Mr. Muralishar S, the Director of Projects & Services at Online Instruments holds a Diploma in Electrical from MVTI Chikaballapur. Mr. Muralidhar, who joined the organisation as a service engineer in the year 1994 has worked his way up to the position he holds today and has been handholding the projects and services division of the company since 25 years. In the year 1998, he took up the responsibility of implementing audio and video integration services and made it a successful entity. Today, he oversees multiple projects across India and has a team of over 150 employees.


Mr. Ramesh T.S.

Director (Sales & Marketing)

Mr. Ramesh T.S. holds an Electrical and Electronic Engineering Degree from KUD and has over 25 years of experience in Sales & Marketing. Endeavouring many challenges, Mr. Ramesh has initiated multiple businesses and groomed them successfully with his leadership skills. He plays an instrumental role in the growth of the company and has been leading teams successfully. Today, along with other businesses within the organisation, he heads a new vertical of LED lights called Orange Plus LED.


Mr. Manojkumar Choudhury

Director (Corporate Business)

Mr. Manojkumar Choudhary, the Director of Corporate Business at Online Instruments holds a bachelor’s degree in philosophy and has further pursued a Diploma in Software Engineering from NIIT. For the past 19 years he has been heading the Business development & Corporate Business division of the company. In 2008, Mr. Manoj initiated the AV system integration vertical at Online Instruments with a small team and little investment. Under the leadership of Mr.Manoj, the company has shown consistent and tremendous growth bringing the current turnover to a value of over 189 crores. He has been adding many professionals and currently there are over 250 employees working under his wing. With his sheer hardwork and networking the company has become one of the top names in the AV industry.

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